November 25, 2022
EasyPark Group "Not everyone uses smartphones so SMS parking is an important offering for us."
EasyPark Group has been active in the parking industry for more than 20 years. Rapid growth has characterized the company's history, especially after smartphones revolutionized everyday life. Today, EasyPark Group is present in many parts of the world, in Europe, North America, Australia and New Zealand. The partnership with Generic started in 2019.
- EasyPark simplifies the parking experience for millions of motorists, with the ambition to make cities greener and more vibrant," says Robert Petersen, Head of Migration & Market Transformation at EasyPark Group.
- We help drivers find and manage parking and charge their electric cars, while also helping cities map traffic patterns and develop city parking policies.
EasyPark was an early adopter of digitalized parking solutions, such as SMS parking, before there were apps. The service is still popular and probably the one that has survived the longest among all digital options for managing your parking. EasyPark's SMS parking has been part of the product range both in Sweden and internationally since 2006.